Our Brand Approach
luminhero has a rigorous, programmatic approach to creating brand experiences. From pop-up retail to product launches, luminhero has the expertise, creativity, industry relationships, and logistic know-how to do it right, every time.
RXBAR targeted Downtown Los Angeles as the premiere area to promote their marketing message "No. B.S." luminhero created a fitness event to promote their L.A. Live billboards messaging, maximize digital and foot traffic, and present the values of RXBAR to the community. Hundreds of people were in attendance and over 1,000,000 social impressions were created.